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Data-at-Rest (DAR) Protection

Intellectual property is usually not represented in a company's balance sheet, but the difference between the book value of a company and its valuation given by share price is its intangible assets. These assets can include brand value, future earnings, know-how, customer lists, and other intellectual property. Unfortunately, all of these assets are vulnerable to rapid destruction by a data breach.

Ask Real Questions

How much would the competitors of a pharmaceutical company pay for research data? How many sales accounts would be lost if a newspaper reported the loss of customer data? What would the loss in reputation cost be if loose security led to disruptions in a company's value chain?

The rapid increase in data mobility made necessary by the need to do business on-the-go with laptops, smart phones, Blackberries, and the like has caused a corresponding increase in the risks companies must mitigate to protect their intangible assets and safeguard their shareholders' equity.

How to Find Real Solutions

In order to solve these problems, a robust Data-at-Rest (DAR) encryption solution must be implemented that does not interfere with standard business processes by changing the way a user interacts with their data. Solutions must be secure, easy to administer, transparent to the user, and must able to migrate to next generation technologies. Compared to the cost of a data breach, end-point security demonstrates a clear ROI for a savvy IT manager or CIO.

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